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Reputation & narrative intelligence.

Measure your reputational exposure in real time. Trace the narratives and actors shaping it, so communications and leadership know what moved and who moved it.

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Need

Corporate reputation is more exposed and more observable than ever before.

The exposure surface is larger than ever before. Stakeholder constituencies are increasingly intertwined, and reputation increasingly shapes enterprise risk. But the evidence trail is also larger and has made communication effectiveness more measurable.

Reputation owners need to answer three questions:

  • 01

    How do our stakeholders see the world?

  • 02

    How do they see us, and why?

  • 03

    How do we influence it?

Problem

The capability to understand it has not kept pace.

Most organisations are not equipped to turn this evidence trail into live reputation intelligence. Survey and panel research provides specific insight in response to specific questions, but lacks wider context. Generic monitoring providers show external activity without real granularity on how stakeholders perceive the organisation, and why.

Your generic sentiment system is misleading you. See how we compare

Solution

Move live reputation monitoring from art to science.

Media and social coverage tracks your exposure and most engaged audiences. Genie captures it continuously, structures it and exposes it to analytical agents at scale. We use that to build the analysis around your questions and decision processes.

  • See your whole external environment at once.

    Genie turns continuous external data into a structured reputation feed. It resolves and links the people, organisations, issues and places inside it. LLM-based sentiment reads for context at scale, and identifies the actors behind support or criticism.

  • Fit it to your reputation framework.

    Specialist agents run across the structured feed to answer your questions. They apply the drivers in your reputation framework, strip the noise you define, and trace how a narrative moves across stakeholder groups, markets and languages.

  • Connect it to decision making.

    We work with you to design what communications, corporate affairs and the board each receive: the live views, the standing briefs, the answers on demand. Each cycle expands the retained evidence base and the analytical context built around it.

Explore Genie

Proof

Proven on some of the most complex narrative landscapes organisations face.

We work with exposed organisations facing complex, multi-jurisdiction, multi-language, multi-audience narrative environments. The volume and complexity of coverage are beyond what any team can read manually, or what legacy media monitoring systems natively support.

A row of people holding phones and recording at a press event

Featured case study

A global energy company built live reputation intelligence from large-scale social data.

The Strategic Communications team already ran surveys and interview panels across dozens of markets. But its ability to track real-time stakeholder activity relied on a legacy sentiment system not built for the task.

The team can now see which stakeholders hold a view, what shaped it and where that leaves the business exposed. Every judgement carries its evidence, and the read holds between fieldwork cycles. Reputation sits in the same conversation as the rest of the external picture. Read more

Monthly mentions
~250K
Covered platforms
6
Teams onboarded
8+
All case studies

Getting started

Start with what you know.

Bring a reputation question, an existing framework, a monitoring problem or a reporting cycle. We will turn it into the first working scope for your reputation intelligence system.

  • Define your scope

    Start with the requirements that are already clear. The scoping tool opens on this mission and connects the data, the stakeholders and the outputs into a working brief.

  • Book a briefing

    Thirty minutes with our team. Tell us what you are trying to solve in your external environment, and we will work through the challenge together. No seat-count qualification. No generic demo.

  • Send us a message

    Drop us a note describing your challenge, or make a general enquiry. We will get back to you as soon as we can.