TSC
Book a briefing

Policy & advocacy.

See who is shaping a policy issue, in every market it touches. Connect central strategy to the advocacy your teams run in the field.

Define your scopeSee all missions

Need

Every policy event resets the field.

The same issue now moves through several capitals at once, in several languages, on different timetables. Each event changes who matters and who the organisation needs to reach.

  1. A proposal is tabled

    Who is behind it, and who is mobilising?

  2. A consultation opens

    Who is coordinating, and where do we have standing?

  3. A vote or ruling lands

    What moved, and who moved it?

  4. An administration changes

    Who has gained relevance, and what must we rebuild?

Problem

Existing tools track documents, not the people who shape them.

Legislative tracking covers the formal record. Media intelligence platforms cover the public debate, with generic analysis. AI assistants now summarise both on request. None of them resolves who is shaping an issue in each market and where they stand. That work still falls to your advisers and country teams, one brief at a time.

You can track every bill and still not know who will pass it. See how we compare

Solution

Map who shapes every issue. Run advocacy from it in every market.

Policy issues now move through capitals, states and municipalities at once. The people shaping them change with every election. Genie maps those people and the ties between them, and tracks how they move. We build that into the decisions your teams make and the preparation behind every engagement.

  • Map every issue across terms and jurisdictions.

    Genie maps the legislators, officials, trade bodies and campaign groups on an issue, at national, state and local level. The public ties between them sit on the same map. When a government or a committee changes, the map carries over.

  • Track movement and positioning across the field.

    Genie follows positions as they shift across national, state and local bodies, and among the officials, trade groups and campaigns around them. We build that into the briefings and decisions your teams already run, in whatever form they need.

  • Connect that information to the work you do in the room.

    Before a visit, a country team asks Genie for a pre-read drawn from the map, the latest movement, its own engagement record and any licensed feeds. Advisers work from the same base, and every meeting logged adds to it.

Explore Genie

Proof

Proven across jurisdictions, around the stakeholders who write the policies.

We work with public affairs and government relations teams whose issues move through national, state and local government at once. The people shaping those issues change with every election. What the organisation knows about them is spread across country teams and advisers.

How a Major LATAM Power Company Builds Cross-Functional Intelligence to Navigate Regulatory and Market Complexity

Featured case study

A Brazilian power company connected live energy bills to the people who move them

Energy storage, offshore wind, data centres and dam safety were all live in Brazilian energy policy at once, across more than twenty bills. The team had a weekly read on how likely each one was to pass. It had no single view of who would decide it. Its maps were printed and updated by hand.

Each bill is now a live record in Genie, with the people behind it, their positions and their ties across federal and state government. Institutional Relations and Risk work from the same evidence, read against the company's own risk matrix. Read more

Bills and provisional measures tracked
20+
Stakeholders mapped
~400

More of this work

All case studies

Getting started

Start with the policy issue already in motion.

Bring a proposal, consultation, policy event or administration change, together with the formal tracking and stakeholder knowledge you already have. We will turn it into the first working scope for the intelligence and engagement it requires.

  • Define your scope

    Start with the requirements that are already clear. The scoping tool opens on this mission and connects the data, the stakeholders and the outputs into a working brief.

  • Book a briefing

    Thirty minutes with our team. Tell us what you are trying to solve in your external environment, and we will work through the challenge together. No seat-count qualification. No generic demo.

  • Send us a message

    Drop us a note describing your challenge, or make a general enquiry. We will get back to you as soon as we can.